Ted Talk of a topic of my choosing. I chose the talk of the innovative idea of David Katz (Plastic Bank CEO) to discuss how we can prevent plastic waste from entering into our oceans to avoid the damage of our ecosystem. Through research I created my very own collaterals and ways to attract an audience in the Downtown Atlanta area. The task was to develop three promotional type pieces (before, during and after) for a Ted Talk that will be taking place at GSU. I came up with a concept that would attract GSU students to come, be engaged, and to promote action. I created a DIY bottle neck tag, created recycling bins that pay you for donating plastic bottles, designed cards for during the talk, and an infographic glass wall. The problem that I was trying to solve with the recycling bins was to help out the poor in the Downtown area find an alternative way to receive money.
